The internet has become an integral part of the modern business world, with the majority of companies having an online presence across multiple platforms. Whether it’s via their website, Google My Business or on social media, the need to be able to access your audience is greater than ever before. So are the demands that come with it. Long gone are the days of simply listing your products and services; customers expect much more. They’re looking for high-quality, engaging content that answers their questions. In fact, content marketing impacts audience decision-making more than any other technique. That is where Dynamize Marketing can help.
As a leading provider of integrated marketing solutions across Worcestershire and the West Midlands, we’ve built a highly experienced content creation team. Our staff have a wealth of expertise generating material across a wide range of formats. Whether it’s exciting video production, engaging written articles or carefully crafted email marketing, our experts can help your company maximise your output. Furthermore, we can also work with you to devise a comprehensive content strategy. As with diversifying your approach to marketing, it is also important to do the same with content planning. No one format is the golden ticket that will boost your business growth. It is important to embrace multiple ways of bringing content to your customers.
So, what does this mean for your business? Well, it means that with Dynamize Marketing, you’re perfectly positioned to go to market with a well-refined arsenal of content – via multiple formats. We’ve produced exciting video content for a number of our clients, including these excellent advertisements for a local vape shop. Furthermore, we have a proud record creating comprehensive case studies, eye-catching email marketing campaigns and in-depth blogs all designed to build our client’s market credibility. Let’s not forget social media either. We’re able to combine our expertise in video production, photography and copywriting to create engaging posts that increase customer retention and reinforce a positive brand impression.
We believe it is important to collaborate closely with our clients, understanding what they want to achieve in order to convey their message via high-quality, engaging content. By doing this, we can ensure that they’re able to answer their own customers’ questions, build trust, generate leads and improve conversions in the process.
Video is a format experiencing exponential growth. By 2022, it will make up 82% of all internet consumer traffic. Dynamize Marketing has invested in state-of-the-art video editing software to create professional, exciting video content for our customers. We’ve applied our skills in video marketing for clients across numerous sectors ranging from event security and beauty to crowd safety and retail.
Whatever industry you serve, we’ve got the ideas, skills and expertise to help you engage with your customers in ways you’ve never done before.
Contact us today for more information on how we can help, but in the meantime, here’s one we made earlier…
Copywriting is a traditional form of marketing that remains as popular as ever. In fact, whilst video is rapidly growing, written content remains the most common form. According to SEMrush, the “prevailing content formats are blog posts (86%), emails (67%) and case studies (42%).” Ideal then, for the variety of copywriting services we’re able to offer here at Dynamize Marketing.
As part of our integrated marketing solutions strategy, we’ve provided a wealth of copy for our customers websites, press releases, marketing literature and blogs – not to mention many more. We pride ourselves on taking the time to understand the message our customer wants to convey, gathering information from credible sources and combining these facets into an engaging, informative body of work.
Amongst our content marketing team is an NCTJ-qualified (National Council for the Training of Journalists) copywriter who is on-hand to provide any advice you may need.
The power of the press release has been transformed following the arrival of social media. Companies are no longer confined by the limitations of awaiting approval from their local or national newspapers; within minutes, the latest news from your company’s blog can now be released.
Dynamize Marketing is well equipped to help our clients create a professional, informative press release ready for publication both online and in the printed media. Not only can we write engaging content to position your company in a positive light, but we can also advise you on how to get it out in the public domain. Using the right channels in the right way is critical in order to maximise exposure.
Are you in the process of bidding for a major contract? Do you feel like you need a little bit of extra quality to get it over the line? Our team at Dynamize Marketing have a wealth of experience assisting our clients on major bids and proposals.
We’ve collaborated with our customers on countless proposals across a range of industries including event security and crowd safety. Proposals we’ve worked on have ranged in value from a few thousand pounds up to £26 million deals. Thankfully, this has led to our customers securing some major contracts – instantly paying off their investment when using our services.